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Healing Garden Body Care Launch Marks Foray Into Organic Segment

This article was originally published in The Rose Sheet

Executive Summary

Coty will introduce Healing Garden Organics Wild Honey this summer as the first organic range to debut under the bath and body brand, the firm said

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Marketing In Brief

Philosophy: Brand's supernatural fingerpaints palettes are launching in Sephora and Nordstrom this summer, company announces. Retailing for $25, palette includes "creamy, multi-purpose color compacts for eyes, cheeks and lips [that] allow you to create your own work of art by mixing and matching each of these perfectly harmonized trios of sheer color," according to the firm. Palettes come in two combinations, neutral and cool, which contains rose tones. Makeup can be applied with fingertips although a small brush is included in the compact, Philosophy notes...

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