P&G Discontinues Olay Regenerist Ad With “Inadequate” Disclaimer
This article was originally published in The Rose Sheet
Executive Summary
Procter & Gamble has permanently discontinued a print ad for Olay Regenerist Night following an inquiry by the National Advertising Division of the Council of Better Business Bureaus, the agency says in a recent Case Reports
You may also be interested in...
Comparing Eyetuck To Surgery Is More Than Mere Puffery – NAD
Skin Doctors Cosmeceuticals should "limit its performance claims to the efficacy of the ingredient Eyeseryl" when touting its Eyetuck Anti-Bag Technology product for potential reduction of under eye puffiness, the National Advertising Division (NAD) concludes in an upcoming Case Reports
Comparing Eyetuck To Surgery Is More Than Mere Puffery – NAD
Skin Doctors Cosmeceuticals should "limit its performance claims to the efficacy of the ingredient Eyeseryl" when touting its Eyetuck Anti-Bag Technology product for potential reduction of under eye puffiness, the National Advertising Division (NAD) concludes in an upcoming Case Reports
Skin Care Marketers’ Anti-Aging Claims Keep NAD, ERSP Busy In ’05
Anti-aging skin care claims dominated inquiries into cosmetics and personal care advertising by watchdog groups in 2005
Need a specific report? 1000+ reports available
Buy Reports
Register for our free email digests: