Fragrance Foundation
This article was originally published in The Rose Sheet
Executive Summary
Association will host first advertising seminar, focusing on "the challenges of branding fragrances" April 25 in New York City. "Selling Scents" discussion will highlight "the importance of remaining distinctive in both the multi-faceted traditional and virtual media worlds," foundation notes. Panelists include Lipman Advertising Chairman David Lipman and Fallon Worldwide Trend Analyst Tom Julian. Separately, foundation is launching an Advanced Certification Program on "the origin and language of fragrances with emphasis on fragrance genealogies" that offers certified fragrance sales specialists "a higher level of certification and expertise to empower them to become an invaluable resource for the brands they represent and for their sales colleagues," Fragrance Foundation says...
You may also be interested in...
US Q1 Consumer Health Earnings Preview: Label This One Historic And Challenging But Promising
US OTC drug and supplement firms’ reports of results for the first three months of 2024 began on April 19 with P&G. JP Morgan analysts say while “some retailers in the US in particular” are reducing consumer health inventories, for the overall sector they expect “a healthier balance of positive volume and lower pricing contribution.”
Keeping Track: Cancer Approvals From Lumisight Imaging To Adjuvant Alecensa
The US FDA’s approval of Lumicell’s optical imaging agent Lumisight makes a dozen novel approvals in 2024 for the Center for Drug Evaluation and Research.
Partisan Politics Returns To US FDA Congressional Oversight
The US FDA has stood out as an agency that tends to draw broad bipartisan support amid a generally rancorous and divided Congress. A House hearing, however, may be a sign that those days are over.