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Marketing In Brief

This article was originally published in The Rose Sheet

Executive Summary

B. Kamins Chemist: Sunbar UVshield SPF 48, formulated with moisturizing Bio-Maple compound, is "particularly useful" for consumers "who are fair, have sensitive skin or suffer from specialized conditions such as rosacea," according to the company. UVA/UVB sun block also contains panthenol, vitamin B complex factor and vitamin E, B. Kamins Chemist notes. Product is available for $38 at Bath & Body Works flagship stores, Barneys New York, select apothecaries and spas, as well as on Sephora's Web site...

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Chart: Weekly Trademark Review -- Nov. 2, 2010

Weekly Trademark Review
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