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Botaneco debuts Hydresia

This article was originally published in The Rose Sheet

Executive Summary

SemBioSys division unveils first branded line of oilbody-based ingredients Oct. 2 at the Society of Cosmetic Chemists trade show in Los Angeles, Calif. Hydresia - a base for moisturizers, body lotions, washes, fragrances and other personal-care items - offers skin barrier protection, anti-aging hydration and skin absorption properties to formulators looking for a "green" alternative to ingredients like petrolatum and mineral oil, company says. The firm is interested in working with marketing partners on a "co-branding" strategy to tout Hydresia's benefits in finished products (1"The Rose Sheet" Sept. 10, 2007, p. 6)...

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