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Natural Products In Brief

This article was originally published in The Rose Sheet

Executive Summary

Hain Celestial: Firm prepares for launch of 10 Kids Only! products under its Jason brand - Daily Detangling shampoo and conditioner; Extra Gentle shampoo and conditioner; bath and shower gel and foaming hand soap in Berry Burst and Tropical Twist varieties; and toothpaste in flavors Orange and Strawberry, featuring organic aloe vera for soothing gums and calcium carbonate to keep teeth clean and shiny, according to the company. Also, papaya- and pineapple-based Enzyme Brightening System is joining Jason's PowerSmile range. Product "help[s] break up tartar buildup and prevent the formation of plaque and decay," company says. Tea tree and neem oils fend off bacteria and sugar acids, while peppermint oil fights bad breath and silica and baking soda "brighten and whiten teeth without chemicals or harsh abrasives." Meanwhile, firm's Avalon Organics line expands with Olive & Grape Seed body and hair care, and Alba brand introduces light and medium Very Emollient bronzing lotions...
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