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P&G nabs Fekkai

This article was originally published in The Rose Sheet

Executive Summary

Procter & Gamble announces agreement to purchase Frederic Fekkai & Co., owner of Fekkai brand, the self-styled "ultimate in luxury hair care," firm announces. Subject to regulatory review and approval, acquisition "would be in line with P&G's strategy of focusing on faster-growing, higher-margin, more asset-efficient businesses," release notes. P&G VP Craig Bahner hails Fekkai as "a fantastic addition to P&G's already strong global portfolio of retail and professional hair-care brands." Fekkai's products are sold in its salons and through upscale beauty retailers worldwide...

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