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“Natural” Hair Dye Technique Limits Use Of Contact Allergen PPD

This article was originally published in The Rose Sheet

Executive Summary

Fabian Lliguin, stylist and founder of hair-care line Amazon Beauty, has developed techniques to make permanent hair dyeing a slightly more "natural" process, he says

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Natural, “Chemical”-Light Products Targeted To Beauty Pros At Cosmoprof

If recent news reports have painted salon services as toxic, eye-watering experiences with chemical-laden formulas, natural-oriented products could help beauty professionals win back the public’s trust.

Natural, “Chemical”-Light Products Targeted To Beauty Pros At Cosmoprof

If recent news reports have painted salon services as toxic, eye-watering experiences with chemical-laden formulas, natural-oriented products could help beauty professionals win back the public’s trust.

Marketing In Brief

ThermaFuse: Healthier Hair With Heat hair care uses heat from styling tools as a means of protecting and repairing hair, ThermaFuse says. Products work through HeatSmart Complex, a registered blend of amino acids, proteins and ceramides, to protect and revive hair using heat. Thus, "consumers and stylists who use heat tools are actually contributing to the well-being of hair," ThermaFuse founder Van Stamey says. Collection comprises 26 products, including Fundamentals (shampoos and conditioners), Treatments (repairing conditioners and hair masks), Stylers (gels and mousses) and Sprays. Products retail in salons for between $13.50 for a treatment formula to $20 for a shampoo or conditioner...

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