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MAC teams with Aussie talent

This article was originally published in The Rose Sheet

Executive Summary

Melbourne, Australia-based Jessie Sparks, whose song "Walk a Mile" won her "Best Adult Contemporary Artist" at the first annual Hollywood Music Awards, says she is "absolutely thrilled to be taking MAC on the road with [her] when touring in the U.S." and "will proudly sport their cosmetics at her shows and events" under a deal announced Jan. 16. Speaking on MAC's "Good Spirits" campaign - a free public service inspired by the American Cancer Society and Personal Care Products Council's "Look Good ... Feel Better" initiative in which MAC makeup artists teach simple makeup techniques to individuals with HIV/AIDS to camouflage signs of the disease and give a confidence boost - Sparks says, "I love that such a 'good-looking' company can send a global message and bring awareness and support to such an overwhelming disease." Sparks' critically acclaimed indie debut "Breathe Easy" is now available in stores across the U.S., MAC notes
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