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This article was originally published in The Rose Sheet

Executive Summary

Long Island, N.Y.-based brand introduces body powder that helps remove irritating sand from skin. "The days of waiting in line to rinse sand off under a rusty public faucet after a day at the beach are over," Sandsation says. Sandsation Body Powder is applied by hand and does not require a towel, mitt or accessory to eliminate sand, making it "the most effective product for getting sand off from in between your fingers and toes," according to Sept. 9 release. "Simply twist open the cap, shake some powder into your hand or onto your skin and wipe away the sand," the company says. Product also has antioxidant and skin-protectant benefits, Sandsation notes. Ingredients include magnesium silicate, zinc oxide, aloe barbadensis leaf juice, vitamin E and iron oxides. Product comes in Coconut, Melon Splash and Unscented and retails for $6.99 for 8 oz. at BeSandFree.com

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