This article was originally published in The Rose Sheet
Executive SummaryIn the past year retailer has grown its availability from 34 countries to 53 countries around the globe, including China, Japan, India, Brazil, Australia, United Arab Emirates, South Africa, Mexico and the Philippines, according to Dec. 2 release. More than 3.5 billion international customers can browse International.Drugstore.com for beauty products, with pricing in their local currency, retailer notes. "With current exchange rates, this is an ideal time for international customers to buy American products," according to David Lonczak, company's VP and chief marketing officer. "We plan to increase our global market penetration in the coming year," he says
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