Divine Skin Launches Consumer Health Division
This article was originally published in The Rose Sheet
Executive Summary
Biotechnology firm Divine Skin parlays its knowledge in hair and skin technology into a division dedicated to marketing OTC and pharmaceutical drugs
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Divine Skin enters Brazil
Miami Beach-based biotech firm launches its first Latin American subsidiary - DS Laboratories do Brasil Ltd. - complete with local office, resident pharmacist and sales force in place. "This is a major milestone in the meteoric growth of Divine Skin worldwide," says Daniel Khesin, founder and chief executive, adding: "We expect Brazilian sales to be visible in 2010 figures and to contribute strongly in 2011 and beyond." Firm's flagship DS Laboratories brand expects its Nia radiant color shampoo and conditioner and Nirena pH-balanced feminine cleanser to roll out first in Brazil, as they are considered Level-1 cosmetics of minimal risk, Divine Skin indicates in its Oct. 4 release. The company's Oligo.DX cellulite-reducing gel is concluding 60-day efficiency testing, required of Level-2 cosmetics in Brazil, and has demonstrated an "astounding" 90% success rate, according to the firm. Efficiency tests for Divine Skin's Revita hair-growth-stimulating shampoo should wrap by the end of October, and tests for the rest of the DS Laboratories line should be finished by the year's end, Divine Skin notes. Firm cites Brazil's gross domestic product of $2 tril. and population growth rate of 1.2% annually. Divine Skin launched a dedicated consumer health division in July (1"The Rose Sheet" July 12, 2010)
Divine Skin enters Brazil
Miami Beach-based biotech firm launches its first Latin American subsidiary - DS Laboratories do Brasil Ltd. - complete with local office, resident pharmacist and sales force in place. "This is a major milestone in the meteoric growth of Divine Skin worldwide," says Daniel Khesin, founder and chief executive, adding: "We expect Brazilian sales to be visible in 2010 figures and to contribute strongly in 2011 and beyond." Firm's flagship DS Laboratories brand expects its Nia radiant color shampoo and conditioner and Nirena pH-balanced feminine cleanser to roll out first in Brazil, as they are considered Level-1 cosmetics of minimal risk, Divine Skin indicates in its Oct. 4 release. The company's Oligo.DX cellulite-reducing gel is concluding 60-day efficiency testing, required of Level-2 cosmetics in Brazil, and has demonstrated an "astounding" 90% success rate, according to the firm. Efficiency tests for Divine Skin's Revita hair-growth-stimulating shampoo should wrap by the end of October, and tests for the rest of the DS Laboratories line should be finished by the year's end, Divine Skin notes. Firm cites Brazil's gross domestic product of $2 tril. and population growth rate of 1.2% annually. Divine Skin launched a dedicated consumer health division in July (1"The Rose Sheet" July 12, 2010)
Neiman Marcus picks up Sigma Skin
High-end line of cosmeceuticals for men, Sigma Skin, will roll out to Neiman Marcus doors, according to biotech company Divine Skin. The brand is already carried at Bergdorf Goodman in New York City, Fred Segal in California and the Grooming Lounge in Washington, D.C. Products include an anti-aging facial cleanser, facial moisturizer, hair suppressing aftershave and abdominal toning cream. Divine Skin claims to carve niches in categories by offering products that employ organic "nanosome" micro-spheres to control absorption of an ingredient. Using nanosomes, the firm develops different versions of products delivering the same active ingredients to different depths of skin (1"The Rose Sheet" July 12, 2010)