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Coty, Cavalli ink licensing deal

This article was originally published in The Rose Sheet

Executive Summary

Roberto Cavalli Group and Coty have announced a licensing agreement for the creation, development and distribution of Roberto Cavalli and Just Cavalli fragrances. The first new fragrance to be launched under the agreement will bow in spring 2012. "It is with great pleasure that we announce the signature of this new and very important license agreement with Coty, which will allow our brand to increase the presence and visibility of our fragrances in the most important markets worldwide," Roberto Cavalli states. Cavalli's current licensing agreement with Italian beauty firm ICR-ITF expires in June 2011
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