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Dr. Bronner’s Highlights Fair-Trade Ideals In New Labels

This article was originally published in The Rose Sheet

Executive Summary

Dr. Bronner’s Magic Soaps rebrands its body-care lineup with labels that explain the firm’s commitment to the fair-trade movement, “telling the story of what this generation of our family is doing to carry on the environmental and social ideals that this company was built on,” according to President David Bronner.

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