Do NAD Decisions Serve As Class Action Fodder?
This article was originally published in The Rose Sheet
“Piggyback” lawsuits following National Advertising Division decisions have raised concerns among firms participating in NAD’s self-regulatory process. Attorneys discuss at the NAD Annual Conference Oct. 1 in New York.
You may also be interested in...
An investigation led by attorney John Villafranco, a partner with Kelley Drye & Warren, suggests that the risk of incurring a consumer class-action lawsuit as a result of participating in NAD’s self-regulatory process is “much lower than many have assumed it to be.”
Prop 65 suits tend to hit industries in waves, and there are indications that the beauty industry is next, says Angela Diesch, attorney for Sacrament, Calif.-based Greenberg Traurig. Marketers of products containing methyl eugenol, lead or cocamide DEA should ensure they are complying with the California law.
Attorneys from the National Advertising Division offer advice for advertisers and challengers participating in the industry’s self-regulatory review process.