In Sustainability Push, Firms Seek To Influence Consumer Behavior
This article was originally published in The Rose Sheet
Personal-care firms increasingly are folding consumer behavior into their sustainability visions, focusing on how consumers use their products and the associated environmental impacts. Experts at the Sustainable Cosmetics Summit discussed how firms are reaching out to influence consumer behavior.
You may also be interested in...
Clif Bar didn’t convince National Advertising Division a challenge by Kind is too “complex” for the SWIFT forum. NAD attorneys determined Clif didn’t support its claims of sustained energy and “better” performing ability.
Although Washington Homeopathic informed FDA it recalled homeopathics manufactured by a supplier on import alert and would recall “high risk” tinctures, it would allow its customers to decide whether to return other products also identified as potentially adulterated.
FDA warns Florida firm Modern Allergy Management and a testing lab abut an unapproved and mislabeled home-use fingerstick sample collection for COVID-19 test. The firm promised results within three days.