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The Body Shop Buys Majority Stake In Brazilian Beauty Retailer

This article was originally published in The Rose Sheet

Executive Summary

Pending deal between the Body Shop and Brazilian beauty retailer Emporio Body Store will give the L’Oreal-owned retailer a strong entry point to the booming Brazilian beauty market, it says. Announced Oct. 15, The Body Shop plans to purchase 51% of the company, whose network consists of 130 points of sale in the country.

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