Heed Your Hashtags: FTC Likens Pinterest Contest Entrants To Endorsers
This article was originally published in The Rose Sheet
FTC is taking a closer look at contests being run on social media site Pinterest, which could impact cosmetics companies and other marketers using the platform. FTC’s closing letter to shoe and accessories marketer Cole Haan updates marketers on the commission’s thinking on endorsements and social media, attorneys say.
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EU Scientific Committee Affirms Safety Of Anti-Dandruff Zinc Pyrithione Under Threat Of Cosmetic Ban
The Scientific Committee for Consumer Safety upholds that zinc pyrithione is safe for use in rinse-off anti-dandruff hair products at levels up to 1%. In recent years, the cosmetics industry has pushed for a 2% ceiling on ZPT content in that capacity – with considerable inroads made. Where that proposal now stands vis-à-vis the ingredient’s pending CMR 1B classification and shifting political sands is uncertain.
The bipartisan SHOP SAFE Act of 2020 would require e-commerce platforms to vet and obtain compliance commitments from third-party sellers, include their identities and business information on-site, and block continued access by repeat trademark infringers. The US House bill is backed by the Personal Care Products Council, which cites weaknesses in the current system that allow illicit trade to flourish.