HBW Insight is part of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC’s registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

Printed By


Podcast: Defying Preservatives ‘Fearmongering’ May Be Industry's Best Bet

This article was originally published in The Rose Sheet

Executive Summary

With many cosmetic companies choosing to phase out use of traditional preservatives due to pressure from retailers and NGOs, formulators are resorting to alternatives that may not be as effective, among other drawbacks. Cosmetic chemist, author and blogger Perry Romanowski questioned the trend in an interview with "The Rose Sheet," suggesting that while standing by traditional preservatives can be bad for PR in the short term, most consumers' purchasing decisions tend not to be affected.

You may also be interested in...

Lush Cosmetics’ ‘Self-Preserving’ Strategy Poses Challenges, Risks

Society of Cosmetics Chemists VP Perry Romanowski discusses Lush Cosmetics’ “self-preserving” product approach, which the company says enables it to avoid use of synthetic preservatives. While the strategy may resonate with consumers wary of parabens and other traditional preservative options, it’s also costly, labor-intensive and potentially risky.

Target Paints Bullseye On Preservatives, Fragrance Secrets With 2020 Goals

Mega-retailer Target announces plans to achieve full ingredient transparency and eliminate “unwanted” but much-used preservatives and other chemicals from beauty and personal-care products on its shelves by 2020. The new strategy is “ambitious,” it says, but Target plans to invest up to $5m to support green chemistry innovation, working closely with supply-chain partners to find solutions.

B2B Network Announces Competition To Spur New Preservative Development

The Green Chemistry and Commerce Council will kick off a competition in September to incentivize and propel development of new preservatives for use in the personal-care and household product spaces. Winners will have the opportunity to partner with chemical suppliers, while industry overall stands to gain new solutions for its rapidly depleting preservative palette.

Related Content

Related Companies




Ask The Analyst

Ask the Analyst is free for subscribers.  Submit your question and one of our analysts will be in touch.

Your question has been successfully sent to the email address below and we will get back as soon as possible. my@email.address.

All fields are required.

Please make sure all fields are completed.

Please make sure you have filled out all fields

Please make sure you have filled out all fields

Please enter a valid e-mail address

Please enter a valid Phone Number

Ask your question to our analysts