L'Oreal Works To Boost Skin-Care Sales, With Makeup Already Soaring
This article was originally published in The Rose Sheet
Executive Summary
Skin-care growth, at 2%, lagged behind fragrance and the big winner, makeup, in L'Oreal's fiscal 2015 results. However, the firm's Consumer Products Division in particular is making moves to accelerate skin-care gains in the new year, building on momentum from products including Garnier Micellar Cleansing Water and planning to up the "naturalness" of its Garnier platform overall, among other initiatives.
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