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ShaveMob Still ‘Playing The Long Game’ Following 800Razors Buy

This article was originally published in The Rose Sheet

Executive Summary

Denver-based e-commerce startup will continue to let customer reviews and social-media buzz speak for the quality of its products and service model, which differs from other razors-by-mail programs by not locking customers into auto-renewal plans. CMO Justin Kutner discusses the 800Razors acquisition and ShaveMob’s “long game” approach.


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