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Edgewell Nabs Bulldog Skincare, Rounding Out Men’s Grooming Offering

This article was originally published in The Rose Sheet

Executive Summary

UK brand’s range of skin cleansing and care products for men, picked up in a deal announced at the start of November, adds new dimensions to Edgewell’s razor- and shave gel-heavy portfolio, led by the Schick and Edge brands. Speculation that Edgewell itself could be snatched up by a rival multinational has cooled, but some analysts believe Unilever could still be circling.

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