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Skinny Tan Ad Claims Went Several Shades Too Far For UK Authority

This article was originally published in The Rose Sheet

Executive Summary

UK ad authority tells InnovaDerma UK Ltd. to stop referring to its Skinny Tan sunless tanning product as “No. 1,” “natural,” free of DHA, better smelling than other sunless tanning products, or as a way to reduce the appearance of cellulite.

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