HBW Insight is part of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC’s registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

Printed By


ISO Natural/Organic Standard Based On Science, Not 'Values' – Cosmetics Europe

This article was originally published in The Rose Sheet

Executive Summary

Some stakeholders are critical of ISO 16128 because it doesn't set a minimum threshold for natural or organic content in so-labeled products or include an ingredient blacklist. But Cosmetics Europe says it's up to regulators to build on the ISO guidelines with rules for product claims, and private standards banning ingredients in line with consumer "values" can continue to serve more discriminating shoppers.

You may also be interested in...

US Cosmetics Reform Bill Would Require FDA Regulation Of ‘Natural’ Labeling

Beautycounter and Burt’s Bees are among the most vocal companies pushing for modernization of US cosmetics regulations via the proposed Personal Care Products Safety Act, which would require the FDA to establish a “natural” definition for use in product labeling.

J&J Relaunches Johnson’s Baby Care As Greener, Gentler, With Fewer Ingredients

The overhaul in line with “modern parents’ preferences” could be what’s needed to rouse the sleepy brand and spur Consumer business growth.

New ISO Natural/Organic Guidelines Draw Criticism From Standards Orgs

Industry consultants and natural standard pioneers are critical of the International Organization for Standardization’s two-part guide for defining and calculating natural and organic content in cosmetics, published in full in October. The groups say ISO 16128 is weaker than existing standards, will exacerbate consumer confusion and do little to insulate brands against false-advertising litigation.

Related Content





Ask The Analyst

Ask the Analyst is free for subscribers.  Submit your question and one of our analysts will be in touch.

Your question has been successfully sent to the email address below and we will get back as soon as possible. my@email.address.

All fields are required.

Please make sure all fields are completed.

Please make sure you have filled out all fields

Please make sure you have filled out all fields

Please enter a valid e-mail address

Please enter a valid Phone Number

Ask your question to our analysts