P&G’s Leaner, Stronger Beauty Business Drives 10% Growth
This article was originally published in The Rose Sheet
Executive Summary
Procter & Gamble beauty sector sales grow 10% in its latest quarter on strength of anti-aging skin care products globally and across price tiers. Firm also announces to purchase First Aid Beauty, further diversifying its skin care portfolio with a lineup of products sold in specialty retail stores and priced between P&G's SK-II and Olay brands.
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