Viagra Connect hits UK shelves

This article was originally published in OTC Bulletin & The Rose Sheet

13 Apr 2018
News

Executive Summary

Pfizer is preparing a wide-ranging consumer marketing campaign to support the launch of its Viagra Connect (50mg sildenafil) product in the UK, after the country’s first OTC medicine for erectile dysfunction hit the shelves yesterday.

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Subjects
Launches
Cosmetics
Consumer Market Area
Beauty

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Viagra Connect hits UK shelves

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