Digital Key To Sanofi’s Growth Plans
This article was originally published in OTC Bulletin & The Rose Sheet
“Digital is transforming how consumers manage their own health and, importantly, how they interact with our business,” according to Sanofi Consumer Healthcare head Alan Main.
You may also be interested in...
Sanofi Consumer Healthcare is utilizing emerging digital technology to take a bigger slice of the Latin American OTC market. Through a partnership deal, e-commerce and delivery firm Rappi will promote and sell Sanofi's brands to consumers across seven Latin American markets.
GSK is looking to close out 2018 strongly as it prepares to launch its Consumer Health JV with Pfizer, while Bayer will be glad to see the back of a tough year. Elsewhere, RB is preparing for life after Rakesh Kapoor and Sanofi is ramping up its push into digital health.
Sanofi is looking to work with European start-ups to develop innovative consumer health solutions that go 'beyond the pill'. The French firm is partnering with Silicon Valley's Plug and Play to identify promising digital technologies in the allergy and nutrition spaces.