Consumer Shakeup: Procter & Gamble Swallows Gillette
This article was originally published in The Tan Sheet
Procter & Gamble's acquisition of Gillette extends the consumer product firm's dominance in the tooth-whitening category
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Procter & Gamble is restructuring and redeploying its top executives in an effort to integrate acquired businesses and strengthen its competitive position in the global marketplace, the firm announced May 14
Procter & Gamble will focus on growing Gillette's brand equity and product offerings in the midterm, P&G CFO Clayt Daley told analysts during an Oct. 3 conference call. P&G's $57 bil. acquisition of Gillette closed Oct. 1, one day after receiving FTC approval