HBW Insight is part of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC’s registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

Printed By


Weider Soy Powder With Once-Daily Dosing Joining Schiff Line April 1

This article was originally published in The Tan Sheet

Executive Summary

Weider Nutrition will extend its Schiff line of products in April with the introduction of Soy One powdered drink mix, as well as MSM 500 and Glucosamine MSM Complex. The items debuted at the Natural Products Expo West show in Anaheim, Calif. March 23-26.

You may also be interested in...

Flexagen Joint Care "From The Makers of Advil " Hitting Shelves Now

Flexagen, a glucosamine/chondroitin joint care supplement, will be backed by a national TV and print ad campaign breaking in July, Whitehall-Robins announced at the National Association of Chain Drug Stores Marketplace in New Orleans June 25-28.

GNC Soy Consumer Education Campaign Debuting In Early November

General Nutrition Centers is installing free-standing "Soy Centers" in more than 4,200 stores nationwide as part of a consumer health education campaign on the increasingly popular nutrition source. The campaign, entitled "Soy You Can Enjoy," is launching the week of Nov. 1.

Rexall Sundown

Advertising Osteo Bi-Flex glucosamine/chondroitin dietary supplement in Arthritis Foundation "Help is in your grasp" magazine brochure insert. The supplement marketer also has made a $125,000 general donation to the foundation and is using the AF logo in other advertising along with a statement disclosing its funding of the group. The educational brochure, with warnings signs for osteoarthritis and tips for living with the condition, is in May Reader's Digest "mature" circulation and large print issues as well as New Choices magazine. Other advertisers include McNeil Consumer Healthcare (Tylenol), Pfizer (Ultra Strength Bengay) and Searle (Rx Celebrex). Ads in the leaflet bear the "Help is in your grasp" insignia with the Arthritis Foundation logo in the center





Ask The Analyst

Ask the Analyst is free for subscribers.  Submit your question and one of our analysts will be in touch.

Your question has been successfully sent to the email address below and we will get back as soon as possible. my@email.address.

All fields are required.

Please make sure all fields are completed.

Please make sure you have filled out all fields

Please make sure you have filled out all fields

Please enter a valid e-mail address

Please enter a valid Phone Number

Ask your question to our analysts