Opportunity Grows For Nutricosmetics, Ingestible Skin Care
This article was originally published in The Tan Sheet
U.S. consumers are coming around to the idea of nutricosmetics, or ingestible products formulated to offer beauty and skin health benefits, according to Isocell, manufacturer of GliSODin Skin Nutrients
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L'Oreal is exploring the efficacy of probiotics for treating dandruff and sensitive skin, presumably with a view toward expanding its beauty supplements business
POM Wonderful's coffee: The pomegranate firm adds POMx Iced Coffee to its list of products. The Los Angeles-based company Sept. 8 says POMx Iced Coffee is available exclusively in New York City and at Whole Foods Markets in the Northeast and North Atlantic States. With a "potent dose of caffeine and healthy antioxidants," the product is targeted at consumers who seek an energy boost but typically avoid "the excess sugar and artificial ingredients associated with carbonated sodas, coffee beverages and energy drinks," POM Wonderful says. Each 10.5-ounce bottle contains 175mg of caffeine and antioxidants equal to an 8-ounce dose of POM Wonderful's pomegranate juice. The suggested retail price for POMx Iced Coffee is $2.99, the company says
It could take "another three or four more years" before the ingestible cosmeceutical market picks up steam in the U.S., although the trend has grown robustly in Asia and Europe, according to Spadermaceutical Products Group's Navin Geria