CBBB Self-Regulatory Program Will ‘Elevate Reputation’ Of Direct Selling Industry
Similar to the National Advertising Division, the Direct Selling Self-Regulatory Council will provide a forum for competitive challenges in addition to routine monitoring of the direct-sales industry. Kelley Drye attorney John Villafranco predicts “greater self-regulatory focus on income misrepresentations and lavish lifestyle claims in the months ahead.”
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Direct Seller Perfectly Posh Ghosts Advertising Self-Regulatory Process, Gets FTC Referral
The BBB National Programs' Direct Selling Self-Regulatory Council has referred Salt Lake City, Utah-based beauty direct seller Perfect Posh, LLC to the FTC and Utah attorney general after it failed to respond to multiple inquiries over "aggressive" earnings claims.
Direct Selling Self-Regulation Group Has Questions For FTC On Another Supplement Marketer
BBB National Programs’ Direct Selling Self-Regulatory Council made multiple attempts beginning in October to ask ViaSalus for evidence substantiating weight loss claims for supplements independent sales associates sell and income claims the firm makes.
Supplements Mixed With Direct Selling A Recipe Ripe For Cooking US FTC Regulation Violations
Doesn’t take long to find health and wellness product marketers on list of direct sellers or find firms offering those products in the FTC's history of enforcement actions in the sector.