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German OTC Marketing Round-Up, May: Stada, Pohl Boskamp, Bene And Almirall

Executive Summary

This month’s round-up of German OTC marketing news features a line extension and a post-acquisition re-launch from Stada, a new flavor Gelo Revoice and advertising campaign for Nyda from Pohl Boskamp, a "large scale" marketing campaign for Bene's ear-care range, and Almirall's latest efforts to promote its foot-care range. 

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