Gimme Some Skin: New German Dermatology Products From Engelhard, Medice, Sandoz And Stada
New OTC dermatology products on the German market, including line extensions from Englehard, Medice and Stada and a 0.5% hydrocortisone cream from Sandoz.
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This month’s round-up of German OTC marketing news features a line extension and a post-acquisition re-launch from Stada, a new flavor Gelo Revoice and advertising campaign for Nyda from Pohl Boskamp, a "large scale" marketing campaign for Bene's ear-care range, and Almirall's latest efforts to promote its foot-care range.
New OTC products and campaigns for the hay fever season from: GSK, Novartis, Dermapharm, Galenpharma, DHU and Thea Pharma.
Two prescription-to-OTC switch applications rejected by Germany’s Expert Committee for Prescription: preparations containing a combination of ibuprofen and phenylephrine hydrochloride and hydrocortisone 1% for external use.