Church & Dwight’s 2020 Launch Pipeline Includes New Fast-Acting Dry Shampoo, 17 VMS Items
The Ewing, NJ-based firm is rolling out Batiste Waterless Cleansing Foams that dry in 60 seconds, a waterless, bi-directional Flawless razor for all-over-body use, and 17 new vitamins and minerals that, in sum, should help to boost organic sales 3.5% in 2020. C&D’s overall net sales in 2019 rose 4.4% organically, driven by momentum in its power brands.
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Church & Dwight purchases Flawless Finishing Touch hair removal device line for $475m from IdeaVillage Products with plan to expand distribution outside US. Firm's 12th acquisition of brand at or near top of a consumer product category, the five-device line also aligns with plan to double international business.