HBW Product Launches: VitaFusion Goodness, Colgate Zero, Tom’s Prebiotic, Gaia Hemp & Herb
Executive Summary
Colgate Zero toothpastes and mouthwashes promote what’s missing; Tom’s of Maine natural personal care expands with prebiotic toothpaste, deodorant and hand soap; Gaia adds hemp to its herbs; and Church & Dwight goes environmentally friendly with VitaFusion Goodness supplements, adds CBD versions to line, too.
You may also be interested in...
For New Mushroom Supplement Line, Gaia Herbs Goes To Oldest Source For Ingredients
“We can assure you that Traditional Chinese Medicine is one of the oldest sources for the use of mushrooms for health purposes,” Gaia says. It sources its mushrooms from North American Medicinal Mushroom Extract, which has certified organic growing and manufacturing operations in Qingyuan County, China.
C&D Extends Vitafusion Line Again, Catering To Children's Sleep, Other ‘Unmet’ Nutrition Needs
Church & Dwight extends its vitafusion gummy line with supplements for unmet nutrition needs, including skin, immunity, children’s sleep and teen nutrition. The products will launch in broad distribution, following the brand’s recently added Goodness and CBD lines.
Colgate Offers 'Anti-Aging' Toothpaste In China, Ready For 'Prolonged' Coronavirus
Colgate expects a ‘modest negative impact’ from the coronavirus on its first quarter results, but it made contingency plans for longer-term impact. In a presentation at the CAGNY conference, CEO Noel Wallace discussed a new anti-aging toothpaste in China and the latest iteration of Colgate Optic White in the US.