P&G Saves Face In UK Review Of Olay SPF Claims
P&G Health & Beauty Care can continue promoting two Olay facial skin care products as protecting against the sun as well as SPF30 sunscreens, with consumers unlikely to view the products as substitutes for "primary" sunscreens, says UK Advertising Standards Authority.
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Advertising Standards Authority says Green People Co. misled consumers with claims SPF 30 formulas filter out only 1% less UVB rays than SPF 50, trying to draw a negligible difference between the formulas. The claims appeared in a direct mailer and on the brand’s website in July 2019.
ASA says TV and radio ads for Ambre Solair Kids Sensitive Advanced sunscreens aired by Loreal Ltd. business implied that all of the brand's products on shelves met a 5-star rating system administered by Boots drug store chain and widely used in UK.
COVID-19 Consumer Health Market: Germ-Blocking Nasal Spray, 99.99% Effective Sanitizer, ‘Mask’ To Moisturize Hands
Sensory Cloud’s small study showed FEND nasal solution cut by 99% exhalation of bioaerosol to block COVID-19. Global BioProtect’s hand sanitizer with proprietary antibacterial technology eliminates 45 bacteria, fungi and virus. Trilogy Labs’ solution replenishes moisture in hands irritated by sanitizers.