IFRA Chair Looks Forward To Post-COVID-19 ‘Revival Of Reason’
IFRA’s new chairman Hans Holger Gliewe says one possible positive outcome of the COVID-19 pandemic could be that consumers go on putting a premium on scientific expertise after months of reliance on health experts’ advice. The public’s changed perspective could help drive science-based regulatory decision making, a caused long championed by the fragrance and beauty product industries.
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Kline & Company’s worst-case scenario – which it says is looking more and more likely – has the US cosmetics and personal-care market declining by as much as 8.1% in 2020. However, Kline, Mintel and other market intelligence firms say there are opportunities available to companies struggling to weather the COVID-19 storm.
As European industry’s concerns grow about “politicization” of regulatory programs, the United States-Mexico-Canada Agreement’s cosmetics annex directs regulatory authorities pursuing new rules to give due consideration to scientific and technical guidance documents developed through international collaboration.
Fragrance industry advocates say 10% to 15% of raw materials used in fragrance come from China, many subject to tariffs imposed in the US-China trade war. The COVID-19 pandemic highlights the need for tariff relief, as fragrance plays a vital role in germ-killing and personal hygiene products in high demand, commenters tell the USTR.