David Vs Goliath – Flarin’s Macmillen On Slugging It Out With The Heavyweights
HBW Insight Exclusive: Flarin boss Andrew Macmillen on competing with the big OTC incumbents as a lean, innovation-focused company.
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Top 10 UK OTC Marketing Stories 2020: Digital Health And Probiotics Lead The Way
HBW Insight's countdown of the top-10 most read UK OTC marketing stories in 2020 includes launches and campaigns from consumer health players such as Sanofi, J&J, GSK and Bayer, amongst others.
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Stada Arzneimittel’s UK dietary supplement subsidiary Natures Aid is expanding its Mini Drops and Super Stars children’s wellness brands with new products.