DuPont, P&G Aim To Accelerate Probiotic Sales By Developing ‘Next Generation’ Ingredients
DuPont says it and P&G “have conducted extensive research on human commensals bacteria to help address metabolic health issues in humans.” The partnership "will help us further advance our probiotic innovation via a next generation solution that will prove beneficial to the health and well-being of consumers around the world,” says Paul Gama, P&G personal health care president.
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In its “robust, holistic hub” online, firms in the VMS product supply chain can determine their needs, “by product, solution or delivery formats,” and use a “comprehensive and unique portfolio” to “turn natural sources into shelf-ready products.”
HOWARU Calm contains probiotic strain Lpc-37 (L. paracasei) and can be added to supplements or formulated into new products, says DuPont Nutrition & Biosciences. It reports that 65% of adults worldwide are experiencing some daily stress.
In the probiotic beverage market, brewer Molson Coors is launching Huzzah non-alcoholic, ‘pumped up’ seltzer containing 1bn CFUs per serving; Big Easy kombucha firm introduces Tepache with probiotics and prebiotics; and Bio-K offers Essential sparkling water.