Edgewell Finds COVID Bright Side: Wet Ones On Way To Becoming ‘Little Mega-Brand’
Executive Summary
Skin hygiene is one of several categories where Edgewell Personal Care has a “right to win" after 18 months of renovations, according to the company’s 20 November Investor Day presentation. The firm has doubled its production capacity and has plans for a “full suite” of product innovation to build on Wet Ones’ 60% growth in fiscal 2020.
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