Top Beauty Firms’ ‘Oil-Free’ Cosmetic Claims Targeted In US Courts
Proposed class action plaintiffs against L’Oreal USA, Johnson & Johnson Consumer and E.l.f. Cosmetics allege that “oil-free” claims are false and misleading when applied to products containing dimethicone, tocopheryl acetate, jojoba esters and/or other members of chemical functional groups constituting oil.
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Target Corporation Settles ‘Oil-Free’ Cosmetic Suit; Walmart And L’Oreal Next In Line
Putative class actions filed in recent years against leading beauty companies and retailers for alleged false and misleading “oil-free” claims on cosmetic products appear to be drawing to a close, more often than not via undisclosed settlements.
US Plaintiffs Branching From Natural To Clean-Type Claims, Attorneys Warn At PCPC Virtual Summit
Are botanical claims equivalent to natural claims? Can hair truly be repaired? What constitutes “oil-free”? Such are the questions raised in growing litigation against cosmetic product companies under consumer protection statutes around the US, Conkle, Kremer & Engel attorneys say.
Too Small A Company To Interest US Plaintiffs’ Class Action Bar? Think Again, Attorney Says
Locke Lord, LLP senior counsel Sharon Blinkoff shares perspective from her experience defending smaller cosmetics companies against US class action plaintiff demands and litigation.