Fragrance Creators Advocacy Off To Brisk Start On Capitol Hill
The trade association’s foremost priorities in 2021 include “advocating for science-based regulations and education and promoting newer, greener chemistry and technology.”
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Firmenich, Givaudan, IFF and Symrise have decoupled from the Fragrance Creators Association, launching their own trade association to focus on providing technical expertise in North American policy matters. “Any advocacy work has to be based on fact,” says Shawn Blythe, president of the Fragrance Science and Advocacy Council, which intends to partner strategically with FCA and other sister groups.
Fragrance Creators Association Pronounces Finished Product Firms ‘Active’ Members; CEO Ahmed Discusses
Finished product manufacturers that have joined the Fragrance Creators Association in recent years will be elevated from Associate to Active members under a “strategic pivot” announced by the trade group on 21 July. The move should promote greater collaboration throughout the value chain to better inform and serve consumers, CEO Farah Ahmed says.
The US fragrance industry advocate is promoting the efforts of its members to maintain supplies of cleaning and sanitizing products amid the COVID-19 pandemic. Across the personal- and home-care sectors, companies are going to extra lengths to put disinfectants in the hands of those in need.