Sephora At Kohl’s Lineup Released: ‘Some Of The Most Relevant And Exciting Brands In The Industry’
The curated assortment of prestige beauty brands, tended by trained beauty advisors, will launch in 200 Kohl’s stores across the US, as well as Kohls.com, in August.
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The specialty retailer, entering Target stores in the fall, is aiming for net sales of $7.2bn to $7.3bn in fiscal 2021, compared with $6.15bn in 2020 and $7.4bn in 2019. President Dave Kimbell will be taking the helm in June while CEO Mary Dillon stays on for one year as executive chair of the board.
What exactly is “clean beauty”? At Target and Sephora, it means phasing out many traditional preservatives, among other commonly used but “unwanted” ingredients, and getting prominent placement and the retailers’ “Clean” stamps of approval in return.
“There's a lot of creativity and innovation that's being forced” by supply chain challenges, according to Elizabeth Corrigan, recently appointed chairwoman of the Independent Beauty Association. IBA’s Akemi Ooka says smaller companies looking to engage on sustainability can be well-served to start with supply chain assessment.