Global Consumer Health Market Expected To Bounce Back Post-COVID
Following a challenging 2020, global OTC growth will recover in 2021, “and even get stronger” going into 2022 and 2023, IQVIA Consumer Health's Amit Shukla told delegates at the AESGP's 57th Annual Meeting.
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Day two of the AESGP's 57th Annual Meeting featured discussions on communicating risk in times of uncertainty, how to foster a harmonized EU market for food supplements and the growth of the ePharmacy channel. The opportunities presented by real-world evidence were also debated, along with the challenges facing the self-care industry in the area of sustainability.
Opportunities, challenges and lessons learnt from the global COVID-19 pandemic was the theme of the AESGP's 57th Annual Meeting. Day one of the conference explored the future of consumer healthcare in a post-pandemic world, the growing role of self-care and the implementation of the new Medical Devices Regulation.
Digital apps, wearables and home diagnostic tests - as well as dietary supplements - offer today's consumers ways of personalizing and embedding self-care into daily life, argued panelists at IQVIA Consumer Health's latest webinar.