P&G Targets ‘Mind-Altering’ Body Care To Anxiety-Stricken Gen Z; Cosmetics Launch News In Brief
P&G launches Quiet & Roar. Plus, LA influencer Julie Sariñana takes the “nasties” out of nail polish, Coty will roll out touchless fragrance testing, and Colgate’s Softsoap now comes in tablet form.
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Firm recently announced a partnership with Taiwan-based augmented reality and artificial intelligence firm Perfect Corp., which should help drive digital engagement, bolster online sales, and provide data-driven personalization for brands including CoverGirl, Sally Hansen and philosophy, Coty says.
The performances of the leading medtechs in the first year of the COVID pandemic were impossible to compare and certainly unrepresentative of normal business cycles and competitive activity. Elective care was largely put on hold and emergency needs boosted exceptional demand for certain product types. More than anything else, 2020 tested management's planning skills.
In this week's podcast edition of Five Must-Know Things: alarms sound over Omicron; Sanofi boosts vaccine pipeline via acquisition; J&J’s immunology plans; Chinese firms step onto world stage; and top execs share insights to shape India’s R&D push.