HBW Insight’s Key Takeaways From 2021: #3 Keep Your Eye On AI
Executive Summary
The future of digital health will be shaped more than anything else by the rise of artificial intelligence. From body enhancing bio-wearables to camera-based skin diagnostics, the consumer health industry continued to explore the possibilities presented by AI in 2021. However, there are many regulatory and ethical hurdles industry must overcome as we move into 2022 and beyond.
You may also be interested in...
Bayer Consumer Health’s Evendon-Challis On The ‘Huge Potential’ Of OTC Digital Therapeutics, AI
HBW Insight speaks to Bayer Consumer Health's head of R&D and chief scientific officer David Evendon-Challis about the opportunity presented by a new generation of OTC digital therapeutics as well as by AI-driven self-care.
UK Recommends Digital Therapy App For Insomnia Sufferers
Big Health’s Sleepio app – which delivers cognitive behavioral therapy for insomnia – has been endorsed as an effective alternative to sleeping pills by the UK's National Institute for Health and Care Excellence.
More Big Beauty Companies Partner With Digital Tech To Guide Consumer Journey
Beiersdorf AG and dermanostic will connect German consumers with physicians for mobile app-based dermatological diagnoses and product recommendations. Meanwhile, Shiseido will be leveraging Revieve’s AI Makeup Advisor to “take control over the multi-touchpoint customer journey.”