Dutch Pandemic-Related Sales Boost Peaks In 2021, Pharmacy Rout Continues
The Netherlands' OTC market stabilizes in 2021, after defying the negative impacts of COVID-19 seen in other major European markets the year before. Consumers continued to flock to drugstores and supermarkets rather than pharmacies, highlighting the ongoing structural transformation of the country's consumer health market.
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Despite the pandemic, the Dutch OTC market recorded impressive growth of 4.6% in 2020. HBW Insight speaks to Bernard Mauritz, director of the Netherlands' self-care industry association, Neprofarm, about how the country bucked negative sales trends seen in other European OTC markets.
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