Lancaster U.S. Expansion Plan Glowing With Addition Of Lopez
This article was originally published in The Rose Sheet
Executive Summary
Coty's prestige division, Lancaster, is using American licenses such as its agreement with actress/singer Jennifer Lopez to grow its U.S. fragrance business, Senior VP, Cosmetics and American Licenses Catherine Walsh said
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Lancaster in U.S.
Lancaster Group Worldwide Travel Retail & Export is establishing its business in Miami to increase its presence in the Americas and "further develop" the rapidly growing region, Coty's prestige fragrance division announces July 14. The move, in addition to the launch of Glow by J.Lo and acquisition of Kenneth Cole and Marc Jacobs fragrance licenses, is intended to help the company "realize the potential" of the U.S. market, firm adds. Lancaster has stated growth of its U.S. business is a major initiative (1"The Rose Sheet" Oct. 28, 2002, p. 3). Company's retail and export divisions recently were combined to "better coordinate" marketing efforts and ensure high standards to customers...
Lancaster in U.S.
Lancaster Group Worldwide Travel Retail & Export is establishing its business in Miami to increase its presence in the Americas and "further develop" the rapidly growing region, Coty's prestige fragrance division announces July 14. The move, in addition to the launch of Glow by J.Lo and acquisition of Kenneth Cole and Marc Jacobs fragrance licenses, is intended to help the company "realize the potential" of the U.S. market, firm adds. Lancaster has stated growth of its U.S. business is a major initiative (1"The Rose Sheet" Oct. 28, 2002, p. 3). Company's retail and export divisions recently were combined to "better coordinate" marketing efforts and ensure high standards to customers...
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