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Parlux ponders sale

This article was originally published in The Rose Sheet

Executive Summary

Fragrance marketer Parlux reveals in July 11 press release it will consider a sale of the company as part of initiative to explore "various strategic alternatives to enhance shareholder value." Firm has retained Citigroup Global Markets and Oppenheimer & Co. to assist in the effort. However, "there could be no assurance that this process will result in any specific transaction," Parlux notes. Fort Lauderdale, Fla.-based company markets fragrances under the Paris Hilton, Guess and Perry Ellis brands...

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