L’Oréal buys Maly’s
This article was originally published in The Rose Sheet
Executive Summary
French beauty giant has acquired Maly's West, the third-largest professional salon distributorship in the U.S., according to July 11 announcement. The acquisition will "allow the creation of a particularly high-performance beauty salon distribution model" in the U.S. and will strengthen the position of L'Oréal professional brands such as Matrix, Redkin and Pureology, the company says. Maly's will operate within L'Oréal's professional products division alongside Beauty Alliance, which the company acquired in April (1"The Rose Sheet" April 23, 2007, In Brief)...